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Companies across industries are considering whether, and how, to utilize artificial intelligence (AI). Once developed, an AI can be utilized in a variety of different ways.

Foundational models are large-scale AI models trained using vast amounts of unlabeled data that can be used for varying tasks. Foundational models typically use self-supervised learning to apply learnings from one scenario to another. Generative AI is a type of foundational model used in AI systems aimed at creating content (e.g., complex text, images, audio, or video).

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Photo of David A. Zetoony David A. Zetoony

David Zetoony, Co-Chair of the firm’s U.S. Data, Privacy and Cybersecurity Practice, focuses on helping businesses navigate data privacy and cyber security laws from a practical standpoint. David has helped hundreds of companies establish and maintain ongoing privacy and security programs, and he

David Zetoony, Co-Chair of the firm’s U.S. Data, Privacy and Cybersecurity Practice, focuses on helping businesses navigate data privacy and cyber security laws from a practical standpoint. David has helped hundreds of companies establish and maintain ongoing privacy and security programs, and he has defended corporate privacy and security practices in investigations initiated by the Federal Trade Commission, and other data privacy and security regulatory agencies around the world, as well as in class action litigation.

Photo of Reena Bajowala Reena Bajowala

Reena R. Bajowala has deep experience in artificial intelligence (AI), cybersecurity, data privacy, and information technology law. With advanced certifications as a Certified Information Privacy Manager (CIPM), a Certified Information Privacy Professional U.S. Private-Sector (CIPP/US), and a Certified Information Privacy Technologist (CIPT), and…

Reena R. Bajowala has deep experience in artificial intelligence (AI), cybersecurity, data privacy, and information technology law. With advanced certifications as a Certified Information Privacy Manager (CIPM), a Certified Information Privacy Professional U.S. Private-Sector (CIPP/US), and a Certified Information Privacy Technologist (CIPT), and being named a Fellow of Information Privacy (FIP) by the International Association of Privacy Professionals, Reena is a trusted advisor to clients navigating complex privacy and cybersecurity challenges. Her leadership extends to her role as Vice Chair of the American Bar Association Business Law Section’s Cyber and Tech Committee and serving on the Steering Committee of the U.S. Secret Service’s Chicago Cyber Fraud Task Force. Reena was previously selected as a 2021-2023 Fellow of the ABA BLS’s Cyberspace Law Subcommittee.

Reena helps companies stand up AI governance programs, including creating policies, procedures, disclosures, vendor management, and trainings for a defensible compliance program. She drafts agreements for companies that are developing and/or deploying AI tools. She keeps up to date on AI legislation and regulatory enforcement domestically and globally. She has helped regulated companies institute programs that navigate complexities of existing privacy regulation and artificial intelligence laws.

When faced with a data breach, including in business email compromise, ransomware, or wire transfer fraud scenarios, clients turn to Reena to investigate, remediate, and comply with legal obligations. She conducts risk assessments, develops privacy and InfoSec compliance programs, and leads proactive incident response planning, including developing incident response and communications plans, and conducting executive tabletop exercises. Reena helps regulated entities comply with cybersecurity requirements.

Reena’s compliance and investigation guidance is informed by her historical wide-ranging litigation and trial experience, including over 100 days of first-chair trial experience. She continues to represent buyers and providers of IT services regarding issues ranging from billing and performance disputes arising from Master Services Agreements and Service Level Agreements to copyright and licensing disputes pursuant to Software Licensing and SaaS agreements in pursuing pre-litigation resolutions, working with the Firm’s experienced litigators as needed to pursue formal claims. Reena also works to protect the interests of companies during software audits.

Reena has been widely recognized for her leadership and pro bono work. She has been named a “cornerstone” of SABA North America, a “best under 40” by NAPABA, and a “powerful and influential woman” by the Illinois Diversity Council. Her dedication to justice has earned her accolades from organizations such as the Shriver Center on Poverty Law and the Public Interest Law Initiative. In 2005, she founded the University of Michigan Law School’s Origins Public Interest Fellowship, which has provided hundreds of thousands of dollars of funding to public interest students.

About Greenberg Traurig

Greenberg Traurig, LLP has more than 3,100 lawyers across 51 locations in the United States, Europe, the Middle East, Latin America, and Asia. The firm’s broad geographic and practice range enables the delivery of innovative and strategic legal services across borders and industries. Recognized as a 2025 BTI “Best of the Best Recommended Law Firm” by general counsel for trust and relationship management, Greenberg Traurig is consistently ranked among the top firms on the Am Law Global 100, NLJ 500, and Law360 400. Greenberg Traurig is also known for its philanthropic giving, culture, innovation, and pro bono work. Web: www.gtlaw.com.

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